5 Ho Ho Ho Holiday Marketing Ideas!

The Holidays are upon us. And, Holiday Marketing is so important! It’s a time to show your clients and customers that you care. It’s a great way to attract new clients, too. Today, I share 5 Ho Ho Ho Holiday Marketing Ideas in the infographic below. Tomorrow, I will share with you 15 more Ways to have Holiday Marketing Success!

If you would like more great ideas for your business, go to http://bit.ly/BeBoldlyBrilliant

Infographic created in Canva by author.

The Beginner’s Business Women’s Guide To Entrepreneurial Success

Depositphotos_7088254_xsWoman Entrepreneurs -The Beginner’s Guide To Entrepreneurial Success

Do you want to know the 3 simple beginner steps every woman entrepreneur needs to know to start and grow a profitable business?

If you’re a Woman Entrepreneur who wants to start and grow a profitable business without letting lack of knowledge hold you back, then you need to read this immediately.

Your 3 Beginning Steps

Step #1: Protect Your “Getting Started” Schedule

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Here’s what will happen if you don’t protect your “getting started” time:

You’ll never get started and your dream will remain just that – a dream.

While that may sound harsh, it’s simply the reality.

If you don’t protect your “getting started” time, there will always be something, someone, someone else’s need, an “emergency”, or just plain old procrastination, to keep you from starting your new business.

Block out your “getting started” time and then protect it, ferociously.

Step #2: Create your support team

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Launching a new business without a team in place greatly increases the chances of your dream not coming true.

Just like launching with your team in place greatly increases your chances of success.

An important task is to create 2 lists:

– A list of what you know and what you are skilled at doing

– A list of what you do not know and what you’re not good at doing.

 

Build your team with people who are:

1) Good at what you are not, and

2) Enjoy doing what you hate to do.

Step #3: Don’t go it alone – get a coach who can walk you through the process

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You can reinvent the wheel, but why?

Going it alone is a prescription for failure.

One of the greatest values of having a coach is they are someone who has “been this way before” and can take years off your learning curve.

Having someone else’s eyes on your business is invaluable, because as talented as you are, there are things you cannot see that a great coach will.

Now that you’ve got these 3 beginning success steps for women entrepreneurs down,

I’d like to invite you to take the next step with your (free) instant access 7 Super Smart Tips to Stay Focused on Your Goals and to Crush Procrastination and Overwhelm.

BONUS TIP – As a woman who wants to launch a profitable online business without all the typical roadblocks like procrastination and perfectionism, you’re invited to get your Free Instant Access to 7 Super Smart Tips to Stay Focused on Your Goals and to Crush Procrastination and Overwhelm.

This powerful no cost resource will help you to attract ideal clients for your business AND Leverage the powerful world of Social Media to attract new paying clients!

Get Your Free Instant Access Here =>  http://BoldlyBrilliant.com

 

3 Super Smart Steps for Attracting Clients

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You know you’re smart, that you’re really good at what you do, but you just don’t know WHY you can’t attract the clients you need for a successful business.
You work really hard and sometimes work way too much, AND, you just can’t figure out why you have few or no clients.
If YOU want more clients, needs more clients, you will want to know the FIRST 3 Super Smart Steps to attracting more clients. You CAN have clients who you love and who love you!

Step 1: Make Client Attraction your #1 Priority (not your laundry, not your dry cleaning, not your best friend who calls you with their partner problems, not your OWN partner problems and not your volunteering, working overtime, etc.)
Ask yourself. What’s taking up my time now? You may be surprised how much time you’re spending outside your business. And, how much time you’re marketing. To attract clients, you need time for marketing. A mentor once told me that to be successful in your business you need to spend 4 hours a day, 2 at a minimum on marketing. You say you don’t have time to market, than you won’t have clients. Find the time for marketing.
Avoid Drips and Slips. Drips are the negative people in your life. A drip is a friend or family member that calls you up every night, expecting you to provide them free therapy. The friend that always forgets something or repeatedly asks you to pick up their child. They suck the energy right out of you. Set some strong boundaries with these folks. The slips are the shiny objects like social media, TV and romance novels, the BIG distractions! Make client attraction the greatest of importance.

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Take Action:
I invite you to keep track of a full week, that’s 168 hours. Note down each hour in your calendar book what you did. Then, create a chart. Find your drips, slips and cracks. It might mean giving up that position with the PTO or PTA, with the Scouts, secretary for your church. I know this sounds almost cruel, but it’s only for 6 months or a year, to really get your business going. If you already work full time, block out time each day to work on your business, even if it’s only 10-20-30 minutes. It will take you a bit longer at this pace, but well worth it. You have to make time for marketing, if you want to attract clients.

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Step 2: Prioritize Your Daily Tasks.
Now, you know how you are using your time, you need to set up a priority system for client attraction. The first system I use is the 123 Priority System, before 11 am. Each day before 11 am, I complete the three most important marketing tasks of the day. Is it phone calls? Is it writing a blog? Remember your marketing plan? What do you need to be doing to attract more clients? Brian Tracey wrote a great goals book called “Eat the Frog.” Of course, no one wants to eat a frog. In it, he suggests you complete the thing (that frog) you most do not want to do and do it first thing in the morning. Get it done and over with. For example, hate cold calling? Do that first. Done! And, it won’t be hanging over your head all day as you avoid it.
Next, I use the The Franklin Covey System to prioritizing my day. I often do this the night before. It works like this…Make out your “To Do” task list. Then, categorize by A, B, C.
A-I must get this done today
B- It’s important to get done today
C-Maybe it can wait a few more days
Go back and prioritize the A’s Give them a number. (Number 1, first to do, number 2, second to do, etc.) You finish by numbering all your tasks in order of importance, all the A’s, B’s and C’s.
For example:
A1 make 3 cold calls by 11 am.
A2 meet with client, by 11 am.
A3 go to networking meeting at noon.
B1 write a blog.
C1 pick up dry cleaning, etc.
It is also important to cluster your activities for more productivity and for effective efficiency. For example Tues/Thurs meet with Client days. M/W Be on Live Stream days. F/is your Personal Day. M/W mornings are for marketing. M/W afternoons are for Administrative tasks.
*Be sure to schedule time off and daily self-care time.
Block out your time each day with marketing tasks first and attract your clients.
Take Action:
Schedule your next work day using the Covey Method and the 1, 2, 3 Priority System before 11 am and see your results. No more random task doing, have a plan and do it!

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Step 3: Be Seen. Be Heard. Be Everywhere.
You’ve heard of the saying “You got to pay to play.” Well, the client attraction saying is “You got to PLAY to get PAID.” You will attract clients when you network, follow up with potential clients, make cold calls, write warm letters, write a blog, be on live streams, do presentations, workshops, seminars and webinars. And, have a plan, a strategy and a regular schedule for attracting clients on Social Media.
It can be overwhelming to be seen, be heard and be everywhere. Start with what you know best. Are you a great speaker? Are you a great writer? Do you enjoy posting and engaging on Social Media platforms? Know who your ideal audience is and where to find them. Create a marketing plan to attract the clients you will love and who will love you (not just anybody).

Ask for help! Your family, friends, clients, past clients, your dentist (yes, your dentist!), everyone you know are referral sources for your business. Start handing out business cards and having real conversations with people, they might be a potential client or know someone who would be the perfect client for you, who really needs your help. Tell everyone you know that you are in business and need their help with referrals. People love giving others their advice and help.

Take Action:

Set a timer for 30 minutes and brainstorm specific people who might be a referral source. (Again, that’s everyone you know, just order them in priority). Set up a time to meet with the top 10 people and ask for help. Do they know any potential clients for you? Do they know the best groups in your business for you to speak at, attend or network?

Plan

Your new clients are out there and they need you! Discover where they are and attract them to you by taking these action steps. If you need help putting a plan into place, attracting more clients, contact me. I am happy to help. Sign up for a no cost, 20 minute planning session with my personal, private scheduler.
Click link below.
https://www.timetrade.com/book/MC98L

As always, feel free to contact me with questions or celebrations!
georgia@BoldlyBrilliant.com

7 Super Smart Ways to Survive Perfectionism.

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Being a perfectionist stops your success.

In our competitive society, everyone wants to get ahead. Be the best, win the Super Bowl, score a perfect 10 and get that promotion are just a few ways we hear about perfection. How often have you heard “practice makes perfect?” There is an underlying belief that perfection can and should be obtained. And, society rewards perfectionists.

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The big problem is perfectionism causes anxiety disorders, depression and people can suffer health problems. Often, perfectionists feel self-critical, judge others disparagingly and never feel good enough about themselves (I got an A, not an A+). Perfectionists are plagued by guilt, shame and are often procrastinators (fear doing anything, less they are judged less than perfect). You can learn how to achieve excellence, achieve your goals without the perfectionism.

If you feel you work too hard, work too much and people have called you a workaholic, you might be a perfectionist. Are you a people pleaser? Do you have a hard time opening up to people? Do you take everything personally? If you suffer even one of these symptoms of perfectionism, this is what you can do about it.

1. Strive for excellence and progress, not perfection. It’s absolutely fabulous to want to reach our goals and dream big. Always strive to reach your highest potential. Do YOUR best is YOUR best, not some ideal of perfection! You won’t fall short if you make a few mistakes.

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2. Be aware of your time. Spending way too much time on a project suggests you’ve fallen into perfection mode.

3. If your thoughts turn critical, take a deep breath, stop work and relax for 10 minutes. Take a walk, watch a motivating Youtube video or call a friend. I invite you to create a “Wonderful ME” list. Write down all your strengths. Add in any client testimonials praising your work. If you hear that self-critical voice, take out your list and read it!

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4. If you have chronic anxiety, depression or you feel inadequate, talk to your doctor, seek out a therapist, get help and support!

5. Accept your mistakes and learn from your mistakes. Nobody is perfect, NOBODY! Better yet, make mistakes and see that it is not the end of the world. Throw in some misspellings “ni yuor blag”, you won’t die from it. Really!

6. Delegate. Stop overworking. End the overwhelm. Get help. Trust the people you hire to help you and DELEGATE.

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7. Show respect for yourself. Practice self-care. Celebrate and reward yourself when a mission is accomplished.

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Remember, perfectionists usually suffer from procrastination, lower productivity and poorer health. This need to prove yourself is what stunts your growth. Perfectionism comes from the past. Our schools, our society create fierce competition. Demanding, perfectionistic parents, teachers, sports coaches may all lead to that voice that says you’re not good enough. The authoritative voices of the past may have punished you (verbally, physically and mentally), if you failed. That was bad enough. You don’t have to beat yourself up with blame, shame or unrealistic ideals.

If you want more success, stop chasing the perfection dream and be YOU!

You ARE good enough.

Join our community of recovering perfectionists at http://facebook.com/groups/BeBoldlyBrilliant

Be Bold, Be Brilliant…not perfect.

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Live Streaming…Boon or Bust?

Are you Live Streaming? Take our Poll. What’s your favorite Live Stream platform?
So many folks have jumped into Live Streaming. But, is it working?
Does it help your marketing or just suck your time?

Here’s 3 ways to maximize your Live Stream efforts.

1. Start with ONE platform and master it!

2. Invite everyone you know. Use Social media and email to invite friends, family, clients or students.

3. Stay with it for at least 3-4 months to see if you are attracting your audience.

New platforms are being started all the time. Check out the new, 8 day old MeVee.com Similar to Periscope only your videos never get deleted, unless you delete them. You can also live stream privately with a friend or a group.

Ask yourself, What is my goal with Live Streaming? And, get started!

Happy to answer any of your questions. Catch me on Blab.im on Mondays and Wednesdays at 3 pm ET @BoldBrilliant for the “Women inspiring Women Show.” Subcribe below, Click link.

https://blab.im/georgia-lee-london-women-inspiring-women-live-streaming-boon-or-bust

As always, feel free to connect with me at BeBoldlyBrilliant@gmail.com

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